SEPG Asia-Pacific 2009

September 16-18, 2009 | Osaka, Japan

Natarajan Chandrasekaran to Keynote at SEPG Asia-Pacific

Mario Tokoro

Natarajan Chandrasekaran (Chandra), the chief operating officer and executive director of Tata Consultancy Services Limited, will give a keynote presentation at SEPG Asia-Pacific 2009. His keynote abstract follows:

Quality is Designing for Certainty to Customers

Faced with the current downturn, a business would have little option to rely on a second chance; it would need to hit markets with Certainty designed into it—the First Time Right philosophy. The key question is “How can certainty be an element in the design of business, products, and IT?”

Ritualizing of Quality has led to a gap between Quality of Experience and Quality of Service. Customers judge the quality of our products and services using a more holistic set of parameters than the ones used in our internal systems.

Designing for Certainty means changing the way we build our systems for First Time Right and delivering the same to customers with high levels of customer satisfaction. Quality must also encompass the way we interact with our customers to deliver what we build.

A compromised quality position is reflected in high “Run the Business” share in IT expenditure—that could be costly in today’s downturn. We need to focus more on “Changing the Business” —ensuring processes are designed for lowering "Run the Business" cost. The ratio between the two is an important business metric, not a mere IT efficiency indicator.

Read his biography.


Important Dates

For General Attendees:

  • Daily Activities available on website – April 30
  • Registration opens – July 21
  • Hotel room block opens – July 21
  • Preliminary Program available on website – June
  • Early Bird Deadline – August 14

For Speakers:

  • Call for Abstracts – March 16 through May 5
  • Speakers notified of acceptance – May 27
  • All Speaker presentation materials and information due – August 7

For Sponsors:

  • Sponsor opportunities available – March 16 through August 3

All dates are in 2009 and are based on 23:59 U.S. Eastern Time. Convert U.S. Eastern Time to your time zone with this time zone converter.

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