Yoshiaki Kushiki to Keynote at SEPG Asia-Pacific

Yoshiaki Kushiki, Corporate Advisor of Panasonic Corporation, will give a keynote presentation at SEPG Asia-Pacific 2009. His keynote abstract follows:

The Future of Embedded Software that Adapts and Grows with the Overwhelming Changes in the Surrounding World--From "Embedded" to "Environmental"

Japan is one of the biggest embedded software industry countries. Embedded software is used in almost all of consumer electronics, automotive systems, and so on. Especially the embedded software for consumer electronics has been overwhelmingly changed since the 1990s by digital revolution. And it has changed again by network revolution after 2000. Now, consumer electronics face the new big revolution of energy saving and resource saving for human beings’ sustainable growth.
 
Until 2000, the methodology for embedded software development was creating the road map of each CE category such as TV, and was developing new features according to the road map, with only consideration for CE products.
 
But nowadays, the methodology for embedded software has to take into consideration not only CE inside requirements but the environment and regulations surrounding CE, such as CO2 reduction, universal design, safety and reliability, power and cost saving, personalization for each customer, linking with heterogeneous networks, and so on. In the 21st century, the embedded software of CE should not be called "Embedded" but "Environmental."

Read his biography.